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Package design process

GOAL: Create a central hub where Nurse Practitioners have all the physical material they need when working with patients on Latuda. Something they can see and store easily. Using OOP costs for stock images. 

CHALLENGES: Conceptualizing and building prototypes, making it cool looking for NPs to want to carry around, and easy to carry around.

SUCCESS: Positive response from the marketing team at Sunovion. 2017 Award wining design from the RX Club Print Award of Excellence.

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